OKC's "Spy" returns at 105.3

Spy_okc_default_scaled

There’s a countdown to the return of “true alternative” on TheSpyFM site. That’s one of the tipoffs that KINB, Kingfisher, Oklahoma is (105.3) is due to drop its Spanish sports format and go back to the future as the reincarnation of Oklahoma City’s onetime “Spy” alternative rock format. Another – former Spy morning man Ferris O'Brien posting on the Oklahoma Board of Radio-Info.com. O'Brien is buying the former Citadel station from the Last Bastion Trust, says the Oklahoman newspaper. He says “this has been something I’ve been thinking about doing, wanting to be doing, for the last ten years.” When Citadel flipped then-KSYY from “Spy” to a Spanish music format in 2004 O’Brien did a Spy Radio show on sister rocker KATT (100.5). Now he says “if I break even and make a good living and can pay the bills and keep it on the air” – he’ll be happy.

Discuss
Discuss
Discuss
hello

Tom Taylor RadioSpeak

Cue the new Companies …

If over-the-air radio is going to continue to be a vital force that attracts creative and financial capital, then you’d expect some new companies to pop up, like mushrooms after a hard rain.

Newsletters

On the Mic

Never Lose A Listener

 

If your very life depended on keeping a listener: Would you still put that on the radio that way? Think about it. How do you keep that person glued to the radio, listening to you? With People Meter measurement just around the corner, and the technological shift making offering many choices available, it becomes more important than ever not to lose a listener. If they're bored, you've lost the listener. So you can't be boring, not even for a minute! If we know that listeners leave when they are bored, either mentally, or tuning out physically and their attention goes elsewhere, what can you do? Full Story

Programming & Music

‘Booty Call Songs’ On The Rise At Country Radio

 
Ladyantebellum_sm__default_scaled_search_scaled

There are enough sexy songs getting played on country radio right now to warrant a “booty call song” category in stations’ music scheduling software. That’s because the latest burgeoning trend in country music seems to be songs with overtly sexual themes. And while country radio stations are known to quickly edit songs with potentially offensive language, such as the “ass” reference in the chorus of the Zac Brown Band’s “Toes,” the most interesting thing about this new crop of sexually-themed songs is that so many of them are becoming consensus hits, completely unencumbered by radio edits. Full Story

Sales & Management

The A.E. Whisperer

 
Florascoutand_lolaspacealiens_search_scaled

The dog and I were out in the field this weekend. She's a Flat-coated Retriever, and she just lives to get out there and hunt. Not go hunting with me, mind you; no, she loves nothing better than hunting on her own. That old dog has great hunter's instincts, doing her best work off in the brambles, where she knows the hunting is best. While she loves to hunt alone, she also loves to bring back what she's caught, to show it off and get her reward. She's really good at what she does, and when it comes to hunting, I'm probably more of a distraction than an asset to her work. Kinda like a lot of sales managers I've seen lately. Full Story

New Media

Measuring Success

 
Measurement_search_scaled

Games are more fun when you keep score—and the way you’re keeping score is going to be important in 2010. RETHINKING MEASUREMENT is an important undertaking for the media industry, and there’s already plenty of shifting in progress—from PPM to Streaming Measurement. Two of radio’s largest “metrics vendors,” Arbitron and Ando Media, have both earned headlines this year for their maneuvers in measurement. While they’ve drawn some heat from customers and buyers—and various debates rightfully continue about each of their practices—they both deserve some applause. Full Story

Related Info
Related Info
Related Info

RI at a Glance

    • This Week, Daniel Anstandig’s “Radio3D -FutureVision Realized” column focuses on “Measuring Success”

    • Radio-Info.com debuts charts, powered by BDSRadio.com, Check them out here:

    • The latest column by Jim Kerr gives his advice on “Repetition, Redundancy, and Social Media”

    • “Exclusive Q&A: Tim & WIlly Let It All Hang Out” and so much more in the new Country Pages

    • A First Listen to Baltimore’s New Z104.3 and how it compares to market vet Mix 106.5

    • All the latest urban news in radio, labels, and artists, in the Urban section on Radio-Info.com

    • The latest books and publications on radio, media, and new media.

    • Subscribe to the new, free newsletter on programming & music, from Sean Ross and Radio-Info.com

    • Plan your conventions and travel for 2010 now, with the Radio-Info.com Events Calendar