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Wednesday, January 4, 2012

December 2011 PPM: The Urban and Urban AC National Recaps

WQOK The huge jump made by WQOK Raleigh/Durham unseats WVEE “V103” Atlanta from the top of the urban list for the first time this year, with almost a 3 share increase. Both WPEG Charlotte and WEDR Miami had nice jumps into the top 10.

DECEMBER’S TOP 10 PPM SHARES – Urban

NOV DEC Calls Market NOV DEC
5 1 WQOK-FM Raleigh/Durham 6.8 9.1
1 2 WVEE-FM Atlanta 8.4 8.1
2 3 WHRK-FM Memphis 8.0 8.0
3 4 WJMH-FM Greensboro 7.0 7.3
4 5 KBXX-FM Houston 6.9 7.1
9 6 WZMX-FM Hartford 6.2 6.9
7t 7t WERQ-FM Baltimore 6.3 6.5
11t 7t WPEG-FM Charlotte 5.8 6.4
11t 9 WEDR-FM Miami 5.8 6.3
6 10 WUBT-FM Nashville 6.6 6.1

It appears that the all holiday formats in some markets did impact on urban stations in terms of cumes. Most urbans went down in cume slightly, with the exceptions being KBXX Houston, KMEL San Francisco, WEDR Miami, WHTA Atlanta, WGPR Detroit (with its new format in place), WERQ Baltimore, WPHI Philadelphia (with a new signal), And WBTP Tampa.

DECEMBER’S 20 BIGGEST CUMES – Urban

NOV DEC Calls Market NOV DEC
1 1 WQHT-FM New York City 2,777,000 2,671,600
3 2 KPWR-FM Los Angeles 2,723,800 2,572,800
2 3 WWPR-FM New York City 2,731,700 2,568,200
4 4 KBXX-FM Houston 1,393,000 1,417,200
5 5 WGCI-FM Chicago 1,252,000 1,203,800
6 6 WVEE-FM Atlanta 1,137,200 1,100,100
9 7 KMEL-FM San Francisco 1,007,800 1,048,900
7 8 KKDA-FM Dallas/Fort Worth 1,127,800 1,046,100
8 9 KBFB-FM Dallas/Fort Worth 1,008,900 1,040,200
13 10 WEDR-FM Miami 901,400 1,017,000
11 11 WHTA-FM Atlanta 924,600 937,200
10 12 WPGC-FM Washington, DC 925,000 890,800
14 13 WUSL-FM Philadelphia 857,500 848,500
12 14 WPWX-FM Chicago 912,900 839,100
15 15 WKYS-FM Washington, DC 800,100 761,500
16 16 WJLB-FM Detroit 722,900 679,000
18 17 WGPR-FM Detroit 500,800 559,800
17 18 WERQ-FM Baltimore 545,400 546,800
19 19 WPHI-FM Philadelphia 474,300 512,500
22 20 WBTP-FM Tampa 402,900 425,200

After falling behind WQMG Greensboro for the last two months, KJMS Memphis shoots back in to the top spot among urban ACs, giving it its ninth win of the year. It was also the greatest non-Christmas music gainer in the All-Format National Shares Recaps, with its 2.9 share increase, making it the 15th greatest increase for the month.

DECEMBER’S TOP 10 PPM SHARES – Urban AC

NOV DEC Calls Market NOV DEC
2 1 KJMS-FM Memphis 9.4 12.3
3 2 WVKL-FM Norfolk 9.2 10.1
1 3 WQMG-FM Greensboro 10.5 9.3
5t 4 WQQK-FM Nashville 8.3 8.6
4 5 WFXC-FM Raleigh/Durham 8.7 8.5
7 6 WBAV-FM Charlotte 8.1 8.3
9 7 WWIN-FM Baltimore 7.2 8.2
8 8 WHQT-FM Miami 7.5 7.3
10t 9 WALR-FM Atlanta 6.8 7.2
10t 10 WZAK-FM Cleveland 6.8 7.0

DECEMBER’S 20 BIGGEST CUMES – Urban AC

NOV DEC Calls Market NOV DEC
1 1 WBLS-FM New York City 1,938,800 1,795,100
2 2 WRKS-FM New York City 1,790,700 1,791,600
3 3 WVAZ-FM Chicago 1,118,900 1,081,200
4 4 WALR-FM Atlanta 960,200 1,007,800
5 5 KMJQ-FM Houston 917,600 899,900
8 6 WAMJ-FM Atlanta 807,600 797,500
7 7 WDAS-FM Philadelphia 808,000 796,000
6 8 WHUR-FM Washington, DC 821,600 747,700
10 9 WHQT-FM Miami 671,000 691,000
9 10 WMMJ-FM Washington, DC 709,700 683,800
13 11 WRNB-FM Philadelphia 634,900 654,200
11 12 KRNB-FM Dallas/Fort Worth 668,200 642,600
12 13 WDMK-FM Detroit 657,800 624,400
14 14 WMXD-FM Detroit 622,100 545,700
16 15 KBLX-FM San Francisco 521,100 491,500
15 16 KSOC-FM Dallas/Fort Worth 566,900 480,200
18 17 WWIN-FM Baltimore 425,400 448,000
17 18 KJLH-FM Los Angeles 447,200 414,300
19 19 WBAV-FM Charlotte 397,100 382,400
20 20 WVKL-FM Norfolk 369,800 376,800

About the Writer

Display Chris is one of our many guest contributors to Radio-Info.com. We regularly publish articles from industry professionals to help keep our readers informed on the latest trends and developments in the radio industry.

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