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Sunday, December 11, 2011

Geraldo Rivera tries radio: to host 10am-noon for NYC's WABC (770)

Geraldo Rivera The New York Times today (12/11) confirms speculation about the deal for the Fox News personality to succeed Joe Crummey in the late-morning slot. Cumulus Co-COO John Dickey tells the Times that Rivera "brings balance to the discourse", at a station that prominently features conservatives such as Rush Limbaugh and Sean Hannity. Dickey says "people are interested in hearing a different perspective, a different voice, a more balanced opinion." Geraldo himself says he'll use two slogans: "I'm Geraldo, and I'm not always right", and "Not red, not blue, but red, white and blue." Rivera started at Fox News in 2001 and just signed a new four-year deal as a weekend anchor and correspondent. Could a successful New York radio show for Rivera turn into a syndicated show, handled by Cumulus Media Networks? John Dickey tells the Times, "There certainly is potential to do more." The New York Board of Radio-Info.com is talking about Geraldo on the radio here.



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