The forecast shows small but sustained gains for local revenues. The updated report by BIA/ Kelsey projects local ad revenues for radio & TV will increase from $29.9 billion in 2009 to $34.3 billion in 2014, representing a compound annual growth rate of 2.8 percent. BIA/Kelsey’s chief strategy officer and PD for Digital Strategies for Broadcasting Rick Ducey says, “Broadcasters must evolve to participate in more areas of the media ecosystem … This means developing the right multiplatform and multiple revenue stream strategies, which in turn requires new workflow, partnerships, business models, and resources.” The report also says that digital revenues will climb at an even higher rate, forecasting that radio’s digital revenues will grow at a compound annual growth rate of 17.8 percent through ‘14.