Former Lyric Street Records Southeast regional promo rep Theresa Ford joins Skyville Records as the label’s first promotion team hire. Ford will bring her more than 15 years of radio promotion experience to the label as it establishes a promotion team to work the band Stealing Angels, and all future Skyville artists, to country radio.

Ford’s new role at Skyville Records has her rejoining newly-named label president Kevin Herring, whom she worked with for more than 12 years when she served as senior director of Southeast regional promotion for Lyric Street.

She’ll continue to be based out of Charlotte, N.C., and can be reached at 704-543-1002 or theresa@skynash.com.