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Thursday, April 1, 2010

First Listen: KOCD (CD103.7) Chills Out

First Listen: KOCD (CD103.7) Chills Out

A few weeks ago, Broadcast Architecture’s Allen Kepler announced the March 29 launch of the Chill Out Radio Network which, we observed from a sample hour, sounded a lot like where people expected the Smooth Jazz format to land – a mix of quality vocals with maybe a few megahit instrumentals – but without the encumbrance of the Smooth Jazz name or expectations.

A few days ago, a Radio-Info message board poster reported that KOCD (CD103.7), which targets both Tulsa and Oklahoma City, had become an apparent first affiliate of the network, judging from its use of the “music that feels good” slugline.

At KOCD anyway, the changeover is that “evolution, not a revolution” that stations always talk about. The station Website is still “smoothjazzoklahoma” and the logo is a smooth jazz holdover as well.

The hour we heard played a lot like Kepler’s previously announced sample hour. There were a few more smooth jazz instrumentals that one might have expected, but the random hour we heard had many of the same artists, and even at least one of the same songs, as Kepler’s hand-picked hour from a few weeks ago. The “Chill Out” word isn’t prominent on the network—“feels good” is prevalent—and the soft techno that has been known in recent years as “chillout music,” isn’t a significant part of the station either.

Here’s what was heard on CD103.7 at 10:20 today, April 1.

John Mayer, “Daughters”

Dave A. Stewart & Candy Dulfer, “Lily Was Here”

Leona Lewis, “Bleeding Love”

Seal, “If You Don’t Know Me By Now”

Marvin Gaye, “Let’s Get It On”

Bonnie Raitt, “I Can’t Make You Love Me”

Jeff Golub, “Hello Betty” (an instrumental apparently being used as network fill)

Sting, “Fields Of Gold”

Bob James & David Sanborn, “Meputo”

Simply Red, “Sunrise”

Paul Brown & Marc Antoine, “Brother Earl”

Steve Winwood, “Higher Love”

Sade, “Soldier Of Love”

Mary J. Blige, “Real Love”

Grover Washington, Jr. w/Bill Withers, “Just The Two Of Us”

Whitney Houston, “Saving All My Love For You”

About the Writer

Display Sean Ross, one of the radio and music industry’s most widely respected writers and programming analysts, is the author of the newsletter Ross On Radio, an extension of his long-running column of the same name.

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