On the Mic

"Just call it radio," Pandora says

By Mark Ramsey, Hear2.0

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“Just call it radio.”

So, I was told, said Pandora’s Tim Westergren recently while in the midst of a conference call discussing strategies for Internet radio or online radio or streaming radio or IP radio or whatever it is that comes to your devices via the internet and sounds pretty doing it.

Radio, Internet radio, it’s all the same thing, argued Tim. And he’s not wrong, but he’s also not quite right.

Obviously, it suits the agenda of Pandora to be considered by advertisers and others to be at the leading edge of radio’s transformation – the most forward-thinking member of the radio tribe. Meanwhile, this suits the agenda of conventional broadcasters not at all.

But motivations and incentives aside, Tim’s only right if, by “radio,” he means much more than “wireless audio.”

Read the entire article here:

Mark Ramsey, Hear2.0
ramseymark@earthlink.net

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The internet music service is expanding, adding to its toolbar a feature allowing users to share music via Facebook and Twitter. With a simple click, users can now post songs to their Facebook page where friends can listen to samples in their news feed. Using Twitter, there will be a link to a page featuring the song or station you shared. While Pandora can be heard in a car now using an iPhone and an auxilliary jack, that may change soon. Pandora founder Tim Westergren tells AOL, “Half the people using Pandora on an iPhone are listening to it in their car.” The company plans to “embed Pandora in the dashboard,” allowing an internet-capable car radio to run the Pandora app. There is no timetable on when a Pandora car radio will be released. Pandora currently adds 65,000 new registered users daily, and over half of those are using mobile devices. Read the AOL story.

Livio teams with National Public Radio to create an NPR Wi-Fi radio

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It’s not your father’s NPR anymore. The makers of a radio to carry Pandora now produce a Wi-Fi radio that makes it easy to find NPR programming. It’s possible to locate any NPR station, and there’s the ability to stream NPR podcasts, according to CNET. The radio, expected to cost $200, will save your favorite internet stations using its “My NPR” feature, and even comes with a remote control. Livio is taking pre-orders now for an expected November release.

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That’s good news for CBS Radio, which powers Launchcast, as well as for Pandora and similar services that let users create their own custom radio stations. The New York-based Second Circuit Court of Appeals says Launchcast doesn’t have to pay licensing fees to copyright holders – just the license fee set by the Copyright Royalty Board. In simpler terms, the court doesn’t consider them a retailer of music, comparable to iTunes or other music sellers. Reuters reports the story, which should hold big implications for webcasters. They now have more confidence about their business models. The plaintiffs in the case were labels such as Sony’s Arista Records, Bad Boy Records, BMG Music, Capital Records, Motown and Virgin Records America. No immediate indication whether they'll ask the Supreme Court to take up the case. The “New Generation Radio” Board at Radio-Info is starting to talk about it, here.

Pandora cuts a sales-rep deal with Clear Channel's Katz Media Group

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With its 30 million registered users, a new royalty agreement in place, and a new policy of selling ads, Pandora brings a strong body of consumers to the Katz 360 rep firm. The AdAge.com story about the deal says “World’s biggest radio company helps one that wants to be.” Pandora’s Tim Westergren says “What this provides is a way to scale our ad sales effort immediately”, an effort that began only at the first of this year. Would online music service Pandora and Clear Channel ever share content in the future? Westergren says “the relationship will naturally evolve.” But he says that doesn’t include content sharing. He says the deal is “really about ad sales, nothing more.”

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Goom Radio: The Radio-Info Interview

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