New SoCal talk simulcast to debut Monday at 1510 and 1450

Starting Monday, Art Astor is turning off the music at adult standards “Spa” KSPA, Ontario (1510) in the Riverside market and San Diego-area KFSD, Escondido (1450) to go talk. The lineup includes a number of Talk Radio Network-distributed personalities, such as Mancow, Laura Ingraham, Dr. Laura Schlessinger, Michael Savage and Rusty Humphries. Don Barrett’s LARadio.com site says Michael Horn, founder of Cable Radio Networks, will function as the new program director and sales consultant for “Southern California Talk.” Some CRN programming will be part of the lineup on 1510/1450, including a 9-11am mid-morning show named “What’s Cooking Today.” That’s followed by Chuck Wilder, 11-noon, and then Dr. Laura, noon-3pm and then Michael Savage. The Los Angeles Board of Radio-Info is talking about the signals and the programming, here.
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CEO Jeff Haley has made few changes since he took over for longtime RAB chief Gary Fries - until now. Haley's re-structuring the national marketing department into two units: a business development group dedicated to calling on "key advertisers", and a new Marketing/Communications department to be run by Leah ("LAY-uh") Kamon, who joins from Haley's former company, Time Warner. Kamon takes the position of Senior VP, Marketing & Communications, and she'll report directly to Haley. Expect more to come about the "Radio 2020" initiative that was announced at last Fall's NAB Radio Show in Charlotte - something Kamon will be focusing on. One consequence of the re-organization is that 12-executive VP of National Marketing Mary Bennett is leaving, with Haley saying she's done "25 years of work in her 12 years here."









