CKRU moving to 100.5 FM upon approval

[theradiokid]

In Peterborough, ON, CA,  CKRU (980) has been granted permission to move to 100.5 FM, according to the news page of Radio-info.com on Friday.  For what seems like forever now, they’ve been doing a nice lil’ Oldies format as “980 Kruz.”  Now, in keeping with CRTC rules, when CKRU moves to FM, the format can’t move with it.  So?...  What format will they adopt?  Okay, radio geeks, let the speculation begin!

Okay, I’ll go first.  My guess is that they’ll probably do something bland and stupid, like, probably, oh, I dunno, “Lite FM,” kinda like they did in Kingston.  I’ll tell ya this for sure:  The nice and unique “Kruz” nickname won’t be stickin’ ‘round, despite the CKRU calls.  That’s a shame.  I liked the nickname, and the jingle package CKRU had.  Oh well.

--The Radio Kid
(AKA Oswego Jeremy, as nicknamed by George of the Radio Racket.)
My email:  JHANLON001@twcny.rr.com.

[mimo]

You're pretty close.  They won't keep the exact same format, they've already said they won't. They're going to go after a slightly younger audience. 40+ years old instead of the 55+ they currently target.  Expect the music to go a decade and a half newer, and the oldest titles to go away.  To0 bad.  980 Cruz is pretty decent.  I check it out from time to time here, it's an easy daytime catch despite the distance and bleedover I get from 990 CKGM Montreal.

[Yeziknoradio]

You're pretty close.  They won't keep the exact same format, they've already said they won't. They're going to go after a slightly younger audience. 40+ years old instead of the 55+ they currently target.  Expect the music to go a decade and a half newer, and the oldest titles to go away.  To0 bad.  980 Cruz is pretty decent.  I check it out from time to time here, it's an easy daytime catch despite the distance and bleedover I get from 990 CKGM Montreal.

My wildest guess would be the launch of a Joe FM for Peterborough, but more classic driven than any of their other Joe FM sister stations, both past and present.
Perhaps even as classic driven as the CRTC will allow for FM.
But that's just a wild guess.

[theradiokid]

You're pretty close.  They won't keep the exact same format, they've already said they won't. They're going to go after a slightly younger audience. 40+ years old instead of the 55+ they currently target.  Expect the music to go a decade and a half newer, and the oldest titles to go away.  To0 bad.  980 Cruz is pretty decent.  I check it out from time to time here, it's an easy daytime catch despite the distance and bleedover I get from 990 CKGM Montreal.

My wildest guess would be the launch of a Joe FM for Peterborough, but more classic driven than any of their other Joe FM sister stations, both past and present.
Perhaps even as classic driven as the CRTC will allow for FM.
But that's just a wild guess.

Yeziknoradio,

Thanks for your guess.  IMHO, I’m not sure that a classic rock/”As classic leaning as the CRTC will allow”/”Joe” format is what they’ll do.  Here’s how I arrive at that conclusion.  If they played a lot of Classic Rock/Classic Hits, they’d be taking listeners away from “The Wolf.”  Unless I’m wrong, and if I am, someone correct me please, “The Wolf” is a Classic Rock station.

--The Radio Kid
(AKA Oswego Jeremy, as nicknamed by George of The Radio Racket.)
My email:  JHANLON001@twcny.rr.com.

[M.J.]

I doubt there will be a "Joe FM" in Peterborough, since there is a BOB FM in Lindsay which puts a good signal into Peterborough. Peterborough lacks a soft rock station, and Kingston did as well before CFFX moved from AM to FM - another station which claimed it would retain an oldies format. I'm expecting CKRU to end up as "Lite 100.5", modelled heavily after CFFX.

That said, I enjoyed listening to CKRU when I occasionally ended up in the Peterborough area, and it could usually be tuned in Muskoka during the day - I remember following the 2004 flooding on that station from Muskoka.